Wednesday 31 October 2018

Question About Newsletter Workflow - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 09:49PM
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Is it a good idea to merge facebook pages of a business? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 05:14PM
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301 redirect URL clarification - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 05:14PM
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How do you estimate reach realistically? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 12:59PM
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Very new to marketing, would like any resource that could introduce marketing analytics to me or any thing relevant to a UX designer/digital marketer. - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 12:29PM
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Twitch Name Change - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 11:24AM
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*Advice* For a super small business owner! - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 11:24AM
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Is it all but inevitable to spend a bunch of money on FB Ads in the beginning for a net new campaign? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 10:09AM
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My facebook Ads account was disabled for an ad that ended up being approved. Please help! - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 10:09AM
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Can I change my WP site's https://t.co/aoqu6HMtfO type anytime? Will that break anything if I change it? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 10:09AM
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What Are The Problems You Face In A Business Venture? https://t.co/oMjgjdqOm4


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October 31, 2018 at 09:31AM
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What Are The Problems You Face In A Business Venture?

Well, the word “business venture” looks like a big and a complicated word, but once you know the meaning, you will be astonished.  The business venture is nothing but starting a new business.  Normally a business is started in a small way, maybe that’s the reason all small business is referred to as business venture also.

The profit can be earned only after taking some risks, and in business, it is a common phenomenon.  A higher profit is expected by taking high risks.  But how far taking risks is good depends on the market conditions. But for a small business, expert’s advice not to take high risks because the business will not be in a position to face the consequences. A businessman should be prepared to face any sort of problems while doing business but anything done above limit is always risky.  However, following are some of the problems faced in a business venture:

  • Management of sources of income:

The most important aspect in any business is the inflow of cash or funds. Both relate to the sources of incomes.  The inflow of funds or cash means income through either sale or further investment. But a business can expect a regular sale than a regular investment.  So that is the reason why any businessman gives more important to his/her sales team, and they are considered the revenue earners. This is possible only with complete coordination of all the departments. But being a small business, initially, the businessman may not be in a position to hire many employees.  With the limited source of employees, he/she starts a business to achieve profits.

  • The sales are of two types – Cash and credit

Both are beneficial to the company. So, when there is a cash sale, the revenue comes into business immediately. In credit sales, the debtor repays the due amount only after the given credit period.  Normally the debtor repays your due amount only after the credit limit given by you, and it may range anywhere between 15 days, 30 days, 60 days, or above 60 days. What is important is be very careful when you are deciding the credit limits.  To increase your sales, you allow even credit sales, but if the sale is made on a credit basis, you should keep track of the entire outstanding amount due from your debtors.  You should ensure that you make direct sales on immediate payment of cash (physical cash or bank transactions). Too many credit transactions may increase your sales volume, but your money will be held with your creditors.

Only when there is frequent income of money through your sales, you will be able to meet your expenses.  In case of lack of money, you yourself will land up in becoming a defaulter, and many of your debts remain uncleared. So, a business can run smoothly if the income and expenses are managed properly, and thorough control is being maintained on both of these.

  • Debt Consolidation

If your debts pile up and still you are not able to repay them, then the best suitable solution is to go for debt consolidation process.  In this process, all you have to do is consolidate all your payable debts and then take new loan equal to that a debt consolidation amount.  Now after receiving the loan amount, plan accordingly and try to clear all the debts.  Now you will be left out with only one big debt, and you will get sufficient time to clear the new debt.  It is a big problem to get a new debt consolidation loan for a businessman doing small business.

The lender will be under the impression that a person who cannot repay small debts, will he be able to repay the big amount.  They have every right to question seeing your financial status.  So, you should ensure that you plan perfectly and try to clear this new loan within time to retain your reputation in the market. For a beginner, the reputation plays a major role in retaining the business in the market.  If you are labeled as a bad debtor, then no one will give you further loans or will plan to invest in your company.  In case you are unable to do the task perfectly, approach a good professional like nationaldebtrelief.com who will try to help you by giving valuable suggestion and solving your problem.

  • Hiring of employees

To run smoothly, a business requires qualified and experienced employees.  But your business venture is small, just analyze whether you can afford to hire employees as their charges are too much.  If not, you will be left out with the option of hiring employees who are capable of managing the show.

  • Management of time

Again, this is one of the most important aspects of life. Never waste your time because once you lose the time, you may never be able to get it back.  As a businessman, you should always ensure the timing when you are planning to launch your product or service.  A launch in the wrong timing will fetch you an only failure.  So observe the market trends and act wisely.

  • Competitors

Competitors can never be avoided because everyone is working hard to achieve success and thereby profits.  So, you find competition in aspects of life.  Always ensure you never lose the self- confidence and fight back with your competitors.  This is a must to sustain in the market.

  • Capital

As it is a small business, you will need additional capital to grow your business. You can approach various financial institutions for grant of additional loans. But this is possible only when you prove your ability in running the business smoothly without any defaults. For capital supply, you can get in touch with nationaldebtreliefprograms.com.

Apart from the hurdles mentioned above, the biggest problem is your own self-confidence.  Facing so many issues, you start losing your self-confidence which is not good.  Whatever be the situation, ensure that you maintain the confidence levels as it is because it is your confidence levels that give you the energy to fight with the circumstances.

The post What Are The Problems You Face In A Business Venture? appeared first on Facebook Advertising Agency | Facebook Marketing Company.



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Your Final And Ultimate Guide To Instagram Influencer Marketing

Sometimes, you have seen so many people dealing with WordPress Instagram based themes. It can actually prove the importance of this social channel right now. Among all the social media channels like FB, Twitter and more, Instagram is gaining quite some popularity among the masses. So, this channel can be well used for some other influencer marketing, which will help in the growth of your business well. Have you ever considered going for the Instagram Influence marketing for the business? If not, then the time has come to start it now.

More about the influencer marketing:

Adding up the IG influencer marketing into overall strategy for the IG can help in increasing band awareness. It can also be used for growing follower base and even drive some of the major sales. Are you all set and ready to get started with the IG influencer marketing for business? With the help of an ultimate guide, you can cover everything on ways to find right influencer for businesses. It can also be used for properly disclosing some of the sponsored posts and also determining if the influencer marketing strategies will actually work or not. You can get some more ideas in this field of influencer marketing straight from Gramblast now.

Reason your business needs IG influencer marketing strategy:

Whenever it is about influencer marketing, IG is one best platform for brands to partner up with the influencers on ways to reach some new audiences in a quick manner. It is also considered as one best performing channel for any social action with an average of around 3.21% engagement rate, when compared to the 1.5% across multiple social networks.

  • A major reason for the IG influencer marketing being so effective is because it helps in removing barriers of the traditional advertising and also introduces brand to new audience through trustworthy source, which is your influencer partner.
  • Whenever an influencer recommends service or product on channels, it can easily come across an authentic recommendation from any friend.
  • Having a proficient influencer marketing strategy in place can help raise awareness about new campaign or product line, which will be delivered in the most relatable manner.
  • As the IG’s algorithm is limiting reach of some businesses, the influencer marketing is the main strategy for promoting brands and products on IG.
  • Around 67% of marketers have already tried their hands in using IG marketing for promotion and we are always expected to see that number to grow and increase organic reach declines.

The cost revolving around the field of IG influencer marketing:

There is no question that social media influencers have now become indispensable for the brand campaigns, mainly on IG. But, the main question is how you can come up with fair price when there are so many factors to consider. According to the latest influencer marketing report, it was stated that rates will vary widely among IG influencers, terming it as “wild west.”

  • The report further states that guiding principle for the influencer brand collaborations will be rather simple. The brands and influencers are in proper position to benefit one another mutually. There is more than just a single way in which brands can offer value as cash is king.
  • In case you are planning to work with influencers within the 100k range, you might hav to prepare yourself for a hefty price tag that come along with it.
  • As per the 2018 state IG marketing report, some influencers might be charging you somewhat around $5000 to $10000 for each sponsored post. But, it is way more common for them to charge a basic amount of $250 to $1k.
  • Unfortunately, it is hard to come across one size fits all package when it is about the cost of the influencer marketing. There are multiple factors which are involved and that might go well beyond IG’s influencer’s number of followers.

The small businesses can also leverage IG influencer marketing with some micro-influencers:

As the current IG engagement rates seem to decline, more businesses are currently seeing value in partnering with IG influencers with small but highly engaged platform. In general sense, micro-influencer is one who have significant but not massive form of social media following. This might range somewhere between the 1k to 10k followers mark.

  • One of the major benefits to join hand with the micro influencers is that they can retain higher engagement levels when compared to top-tier influencers. It has been confirmed by two different studies from Markerly and Hello Society, which have already found negative correlation between audience size and engagement rates.
  • So, when the accounts of multiple sizes are procuring fewer comments, likes and even followers in general than what they used to get in past, bigger accounts will be the one with bigger hits.
  • It means that any IG post from micro-influencer will be likely to seen by larger group of people in the following. So, that means you can potential reach more crowd at the same time.

Perfect partners for the IG influencer marketing are the main point:

Finding those right influencers for marketing campaign can be bit of a challenge. Therefore, it is always important to set some clear goals and even some expectations ahead of the time. In case, the goal is for racking up engagement, it might always make sense to partner with some of the micro-influencers with less audience but with the higher engagement rates.

  • Then, in case you are trying to increase brand awareness, then some other metrics might prove to be useful. Those metric are traffic and even the influencer’s reach. There are some points to consider and keep in mind while determining whether or not to establish a partnership with an influencer.
  • You need to check their IG engagement and the quality of followers they have. After that, don’t forget to check the followers’ numbers and finally the budget requirements.

Going through some simple points can help you live up to your dreams and grow your business. You don’t have to worry as IG influencer marketing will be there to offer some help.

The post Your Final And Ultimate Guide To Instagram Influencer Marketing appeared first on Facebook Advertising Agency | Facebook Marketing Company.



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Your Final And Ultimate Guide To Instagram Influencer Marketing https://t.co/jOfSqYlSbz


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October 31, 2018 at 09:21AM
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LinkedIn sponsor ads: Spent around $200. Never got a single conversion or lead. Anyone with same experience. - learn more here: https://t.co/j2cExRlAie #marketing


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October 31, 2018 at 09:04AM
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Has anyone ever organized an amazon gift card give away? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 09:04AM
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Marketing a Lindy Hop Scene - learn more here: https://t.co/j2cExRlAie #marketing


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October 31, 2018 at 09:04AM
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Website Surveys - Looking for Guidance - learn more here: https://t.co/j2cExRlAie #marketing


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October 31, 2018 at 09:04AM
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Most important metrics on Google Analytics - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 08:14AM
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How much would a major b2c e-com company spend on SEM and Social ads? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 08:14AM
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Great example of good marketing of investment philosophy? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 07:19AM
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FB ads - In the case of getting shut down, are you able to retrieve collected data? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 03:34AM
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What's a simple thing you did to market a sale that led to great results? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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When repairing a public image, why is it so important to *not* publicize the negative parts/parts you’re trying to fix? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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Minors to pair with marketing? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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RFP: Online real estate service looking to expand into US - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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Interview questions when hiring - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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Are certain business magazines scams? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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Is there anyway to find music streaming analytics in my area? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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https://t.co/ksMvMUpJt5 any feedback? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 31, 2018 at 02:19AM
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Tuesday 30 October 2018

System to welcome clients - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 09:09PM
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I purchased an ecommerce site, and the "Business"/"Owned by:" can't be changed apparently? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 08:39PM
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Targeting older, late-adopter farmers through digital in rural areas. Any feedback is appreciated. - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 04:24PM
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[FB / IG] How to measure sales from posts (not ads) - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 04:24PM
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Brand Managers or Assistant Brand Managers, what is your typical day like and what has your experience been? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 02:29PM
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How has the Book Influence Of Persuasion Worked for YOU? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 01:39PM
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How much do companies pay for a sonic/audio logo? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 01:39PM
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How do I found out the source of traffic for a competing app? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 12:59PM
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Is there software that can pull home address details from website visitors? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 12:29PM
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How to get started with 1st project in freelance digital marketing? Procrastinating due to thought of overcrowded competition. - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 11:54AM
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I created a video through the Ads Manager and want to download it, is there a way to do it? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 11:24AM
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Best Ecommerce email marketing automation software? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 11:19AM
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Ego-morphing & Self-Image (Part 2) : Association with Culture Brands - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 11:19AM
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Marketing a political campaign? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 30, 2018 at 10:20AM
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Ideas for paper - learn more here: https://t.co/j2cExRDbGO #marketing


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Monday 29 October 2018

What Are The Financial Documents Required For Small Businesses? https://t.co/iOgPcwql1Z


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October 30, 2018 at 01:46AM
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What Are The Financial Documents Required For Small Businesses?

In business, two of the most commonly used words are: profit and loss. The size and the nature of the business may not be important here as the underlying principal of making profits while reducing losses is the fundamental piece that completes the puzzle of the whole business.

But how do businesses actually keep track of the profit and loss that they experience every month?

The system of recording this profit and loss is embedded in the way a business manages its financial documents. While these financial statement documents may be quite complex and varied for larger firms, they are comprised of only a few parts for a small business.

Do you know the reason why small businesses usually fail? They fail because the owners fail to keep tabs on firm’s cash flows as well as financial position.

And of course when they fail to make proper decisions based on these cash flows and financial position.

If you own a small business, here is a list of 3 financial documents that are most likely to give you a complete picture of your financial position and where you stand as a business. Getting to know the basics of these financial documents will charter a future course of action that is likely to benefit your business.

Balance Sheet

Think of the balance sheet as a snapshot of the current financial position of your business. Although many investors skip the balance sheet part and go straight to the income statement for gauging the financial worth of a company, balance sheet is what they should start with. Why? Because balance sheet is a condensed and summarized version of your business’s fiscal health as it contains key financial information at a given date.

But what does a balance sheet contain and why is it important?

The balance sheet of a small business contains the following components:

  • Business Assets: Assets are what the company owns at a given point in time. And this ownership feature is not limited to what the business owns only, but also what it controls and possesses such as tangible assets of plant and machinery and intangible assets of patents and copyrights. Both of these items are in possession of a small business when it is operating as a registered company.
  • Liabilities: the obligations of a firm or what the firm owes is mentioned in the liabilities section of the balance sheet. It shows what a business owes to its suppliers, customers, banks, etc. and what its obligations are such as borrowed loans and payables.
  • Owner’s equity: this last component of the balance sheet finally addresses what is left for the owner(s) after the assets that the company possesses are used to pay off the liabilities that the company owes. After all the obligations are paid off, the remaining assets are the owner’s share. And it is up to the owner to decide what to do with these assets, retain them with himself or re-invest them back into the business.

Income Statement

Think of your income statement as your business’s report card.

While balance sheet shows a snapshot of your business’s financial position at a fixed date, an income statement (also called profit and loss statement) provides an overview of how your small business is doing over a time period.

An income statement shows how profitable a business is by giving an estimate of the expenses and the cost of goods sold. You can calculate the profitability of your business by subtracting your expenses from your total revenues to generate an estimate of profit or loss position.

The bottom line or net profit (or loss) will determine what expenses you should really be focusing on and what expenses you should curb as unnecessary. Where a balance sheet shows what you owe to others, an income statement shows how your business is doing in terms of the losses or profits it is generating—how much cash is left to grow your business and to cover your debts.

When an investor looks at your business plan, he will most probably refer to your income statement to assess what you are spending on and how much you are spending.

Statement of cash flows

From a cursory glance, your business might be generating profits, but look closely at your statement of cash flows and you will find out that’s not the case.

Even if your small business is drawing up profits, it might be facing difficulties in managing its cash. This is because cash doesn’t necessarily flow into your business the same way that it flows out.

Unlike both balance sheet and income statement, statement of cash flows compares between two consecutive time periods such as beginning and end of the month, dividing the cash flows into operating, investing, and financial cash flows.

The complete cash picture is displayed in this statement of cash flows, indicating how much cash your small business is actually generating to stay afloat.

Drawing it up all together

The 3 financial statements mentioned above give a complete account of the financial viability of your business, making it easier for you to take decisions based on the numbers contained in these documents.

Usually drawn at the end of each accounting cycle, these financial documents are more than just documents for your firm. They are a means to expand your business if you are planning to localize in other markets and this will be done through the help of a professional localization partner.

Managing a business is not an easy task. But once a business learns to interpret these financial statements accurately and take strategic steps based on these statements will it be able to make a worthy “profit” in the market, and only then will it be able to stay ahead of the competition.

Many small businesses burn and fizzle out in their infancy—and the reason is an inability to make decisions based on these financial statements. The real challenge, therefore, is to comprehend and interpret these financial tools in a way so as to make careful and analytical decisions for your business—irrespective of the nature of your small business.

 

 

 

 

 

The post What Are The Financial Documents Required For Small Businesses? appeared first on Facebook Advertising Agency | Facebook Marketing Company.



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Advice/resources on how to write a social media brand ambassador agreement? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 09:28PM
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Best survey site that will allow us to ask users to browse our site? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 09:28PM
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How does one go about finding hidden gem smaller agencies? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 09:28PM
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Career pathways after client services? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 06:53PM
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Who invented the "S"-update for HW/SW? (Ex. Apple, Nikon) - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 05:38PM
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Help with affiliate marketing - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 04:38PM
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I have an Instagram account with 40,000 followers and looking to sell Ads - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 04:23PM
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Set up a lead notification for LinkedIn Sponsored Content - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 04:23PM
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October 29, 2018 at 02:33PM
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What steps do you take when running a free eBook promotion? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 02:33PM
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Marketing a property in VRBO and AirBnB. Best practices? Personal experience? - learn more here: https://t.co/j2cExRDbGO #marketing


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I’ve been reading here that Upwork isn’t a good platform for building business in marketing consultancy. Right now, I need to build a small portfolio rather quickly and could also really use the cash. Would it be a good option for me? - learn more here: https://t.co/j2cExRDbGO …


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How to get Customer Testimonials when what we do for them is a secret - learn more here: https://t.co/j2cExRDbGO #marketing


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Nametag: Newly Launched Instagram Marketing Features https://t.co/y9UeinkZjO


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Nametag: Newly Launched Instagram Marketing Features

Instagram has launched its new feature called Nametag, which has been created for their user, to make the app easier and to promote them among the other social media’s. Generally, every social media including Twitter, Facebook, Snap Chat, Instagram, WhatsApp and several others introducing various features to attract their users. These new features are mainly to become popular, to become more user-friendly with their users. The one thing users to do are updating their concern app. To use this Feature in Instagram, one has to update his/her Instagram app manually with the latest version. In this article, we discuss the Instagram nametag feature briefly in step by step procedures.

Step one:

The very first step to be followed is, update the Instagram with the newer version in order to enjoy the nametag feature and other features introduced by the application provider.

Step two:

Once updated, what we have to do is log in to one’s profile, in the below screen, it is given the option

  • Home
  • Search
  • Add
  • Favourites
  • Profile

Choose profile option and in the topmost right corner, we are able to see the menus

  • Archives – it is like a clock
  • Nametag – it is like a square with the four sides corner frame
  • Discover people – like a head
  • Settings – like a usual menu form

In that name tag has to be clicked, then some steps to follow to achieve. Once it is followed, this step can be changed as per the users wish.

Step three:

Once the Instagram new feature is opened, we can notice the different themes available and we can customize them as per our wish.

The following are the three options for our customizing

  1. Emoji background, in that we can choose any available emoji as background.
  2. Selfie, in which a pair of glasses image shown, on tapping we are getting different stickers
  3. The colored background like Instagram stories.

Step four

On choosing any customizing options, it can be set and can change as per wish. These options can be shared with WhatsApp, facebook, linked in and so on.

Once this new feature is created, we get into the line and get connected and discover the other people easily. We can discover the others profile instead of searching using underscores, different name, and confusing spellings, we just scan with the other profiles (added their phone near to you) just clicking the name tag and scan their name tags using the back camera and connected with our friends easily. This name tag feature supports on both Android and iOS. It is the Instagram nametag scanning using one’s phone camera to visualize the code of others profile in their mobile.

Instagram nametags for promoting a business

In the above, we have discussed how to use the nametag customizing and discovering new friends. We can use the same the nametag option is also promoting a business and also for a business promoting Instagram accounts.

Instagram advertising can be done via Instagram newsfeed and Instagram stories. Additionally, the nametags feature allows us to find the new people instantly by scanning their profiles. Moreover, Instagram has the option of finding the people on Facebook. These added features help them to create the customers using a single search. And as well we can promote our profiles through the facebook group also. In order to run a business, we should promote the things what we are doing and what we are delivering, regular speaking up of things and always connect with the friends and followers and interact with them infrequently or at least with the possible time.

Conclusion

The Instagram nametag is a feature after the introduction of the snapshot QR snap code scanning method. Similarly, WhatsApp also allows the scanning QR code to open the WhatsApp in windows. Hence every social media is site introducing new features frequently in order to retain their users and provide them various technologies to update themselves and also connect with their pals using the features. Formerly Instagram expands its features beyond bio and profile link. Hashtag trending is also famous for Instagram; using these hashtag one can express their love, passion, hatred or profession and so many other things. Example for some of the trending hashtag using commonly in the Instagram is #makeuptutorial, #guitarlove, #dinnertime, etc. These hashtag encourages the user to spend more time or look deeper into this topic and also prolong their time in this app. It is the success for the app developer, by developing the things based on the user’s demand. Thereby creating interest in that particular product. It leads to gaining new followers and finding new people.

Likewise, the introduction of the nametag scan also makes the users gain peoples and get introduced or getting more familiar with the already known peoples. These new features are introduced for the company’s profit and for their promotions. It also helps to build relationships and one can also share their one’s expertise like one can share what they know and educate others by sharing the known facts from our end and also get known to the new things by seeing the others post. Thereby educate yourself. We can connect anytime and anywhere, that is the easy and instant connection, and these media providing general fun and enjoyment. It not only provides fun element it can easily reach to ma amount of people. Hence a good or bad thing, it reaches all we want is uninterrupted signal or network.  But overusing of this media can increase the peer pressure of the human body, hence increasing curiosity and anxiety, and also cause cyberbullying.  Several steps have been taken against cyberbullying. Also, it provides information overflow or overwhelms. Hence one should know how to use these features and also know how not use some features, then only, one should can enjoy the development of these technologies. Hope this article is informative, share with your friends and let make us know the things by leaving your comment.

The post Nametag: Newly Launched Instagram Marketing Features appeared first on Facebook Advertising Agency | Facebook Marketing Company.



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Getting Alone With The Essential Tips For Successful SMS Lead Generation

Most of the time, people mainly interact differently with SMS than they actually do with any other forms of communication. Marketers can also be quite successful with the SMS lead generation whenever they are paying attention to some of those differences. With the help of SMS, people will prefer conversations over promotions. On the other hand, texting can also be an easier way to collect some valid information than just asking users to fill out any of the online forms. Therefore, for achieving lead generation success through SMS, there are some simple yet proven steps available and as recommended in graphic.

At first, you need to make SMS information get access easily across all possible channels. After that, you need to have stronger call to action. If you want, you can actually use SMS for qualifying leads. Fourth in the point, you have to set up any fast process for following up with the current SMS lead. Lastly, you can start now just to get ahead of the current competition.

Going through the details of the steps for now:

It is quite true to state that text is always over the rest nowadays. There are mainly three differences between SMS and any other form of lead generation strategies. People are actually looking for the conversations and not promotions. On the other hand, texting is quite easier than just filling out any of the online form. People, furthermore, get the chance to interact a bit differently with SMS when compared to emails, calls and even other forms of marketing. There are some best practices for church texting service and even for expediting sales procedure through SMS.

  • Always make it equally available for all:

People will always want to text you. But, they will first need to know if that’s an option or not. Ensure that the text number or click to text button is quite easier for you to find. The SMS option needs to be available on home page, on advertising based landing pages, in the marketing print materials, on all your possible AdWords Ads, on the current Google listing and also on the social pages.

  • Focus on the current CTA or call to action:

Now, in this regard, you have to think about copy or the call, button or the action and everything else, which might be on the page, as surrounding the CTA or the “call to action.” Over a period of time, you might want to test for the phrasing, colors and some of the other variables, just to be sure that you have most successful form of messaging possible and always meant for you. To start it off, you might have to keep the methods simple. For that, employing two simple tactics will help. Primarily, you need to focus on one action like “Text us to Demo Today” or more, and then you have to mimic copy and then button call out.

  • Using SMS for qualifying leads:

Students have clearly shown that texting leads can always yield almost 300% higher form of conversion rate when compared to just calling the people in person. It might be a bit shocking for you to know that around 99% of the texts are read and 45% of all the texts sent will get a good response. That response will hit you in around 90 seconds on an average. That is now a pretty good ratio for you. It means texting leads to just move them from one part of the sales funnel to the next one can prove to be quite effective in this regard.

  • Going through a process for SMS leads:

It is not that enough to get leads, as that is only half of the battle!  Just like this stage, follow up is quite vital at the same time. Whenever you are mapping out process for handling SMS leads, always be sure to keep some tactics in mind. First of all, you have to be blazing fast! People will always care more about just solving problems in a quick manner than they end up getting absolute best service or product. Around 1/3 to ½ of sales will move towards the very first person to have follow up.

On the other hand, you have to be personable and clear at the same time. Most of the people do not want to get dumped into automated SMS campaign or just blasted with the marketing messages. You have to text them like you might text any friend.

  • Don’t just wait to start any SMS strategy:

Mobile messaging and mobile marketing have now been quite trending quite upwards for the last few years now. Businesses are now getting on board quite well and more and based on some reasons. They are in need to attract some of the mobile viewers towards their side to gain profit faster and quicker. Businesses these days are mainly targeting millennial. They are even converting more leads at a faster rate.

SMS lead generation has now become a major part of the entire sales and marketing area. The main key for the businesses towards finding success in SMS is just ensuring that you are actually working on it. Don’t just wait for the competition to beat you as they are always superfast in their SMS approach. You can always start generating SMS leads with present business number.

Ask experts for some help:

For the first timers, going through the field of SMS marketing is tough. They are actually clueless regarding the steps to take in this regard. During such instances, it is mandatory to catch up with the right team for help. They have some brilliant professionals and business owners, who started off as novices with SMS marketing and end up becoming a pro. They are glad to share their advices with you as long as you are not in their competitive arena. Following their advices will help you big time in addressing SMS marketing in your favor and then using it as you move forward with it.

The post Getting Alone With The Essential Tips For Successful SMS Lead Generation appeared first on Facebook Advertising Agency | Facebook Marketing Company.



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Sunday 28 October 2018

How would you go about promoting and acquiring users for an In-game Item trading website? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 29, 2018 at 01:48AM
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October 28, 2018 at 09:28PM
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Smart Ways to Promote Your Business on Twitter

Are you seeking more clicks through to your business website from Twitter? Are you aiming to improve your Twitter’s followers? Welcome to the club.

Nowadays, marketing through social media is the norm. However, out of all the popular social media networks, Twitter seems to be an enigma for many marketers and entrepreneurs.

Twitter marketing brings huge potential benefits for those who acknowledge its use and understand its principles. That’s probably why the biggest and most successful companies and personal brands (influencers, famous people, etc.) use it consistently to grow awareness, improve the brand reputation, and bring relevant traffic to their websites.

To master Twitter marketing, you’ll need to leverage the right strategies and the proper tools. For that reason, in today’s post, I’m sharing X smart ways to effectively promote your business on Twitter. Pay attention and apply!

1.   Define Your Goals

Before you create a marketing strategy for Twitter, you’ll need to figure out what you’re after. Simply put, why is your business on Twitter? Some of the most common objectives are:

  • Improve your brand’s and products’ awareness
  • Improve your brand’s and products’ reputation
  • Increase customer loyalty
  • Implement customer support through Twitter to decrease costs
  • Improve website traffic, gain leads, and eventually sales

If you have a different goal, make sure you follow it. Once you establish how Twitter’s going to serve your business, develop measurable and specific objectives that’ll help you stay on track by allowing you to measure your performance. For example, if you choose the “increase website traffic” goal, one of the smaller objectives could be to “Generate 500 unique visitors each week within 3 months by leveraging influencers and advertising marketing.”

2.   Leverage Twitter Tools to Improve Productivity

Productivity is a scarce resource, one that every webmaster and entrepreneur craves for every day. Building a successful Twitter marketing campaign is much easier with the use of professional tools that’ll automate and optimize your efforts.

Here’s how professional tools can improve the performance of your Twitter marketing:

  • You can easily find and reach industry influencers present on Twitter.
  • Analyzing your competition becomes a piece of cake with the use of professional software which serve this exact purpose.
  • If you have the proper “listening” tools, you can gain important insights about your target audience.
  • By using tools, you can immediately identify the most popular content, search terms, hashtags, news, or sources.
  • You can easily add images to your Tweets (and edit them effectively)
  • Tools help you keep track of who you’re following, how active these persons are, and they allow you to remove the spammers or the inactive users.
  • Some special tools provide insightful metrics and data about the timing of your tweets.

Where can you find these tools? Are they free? Cheap? Expensive? Here’s a list of 33 Twitter tools that’ll make your life better!

3.   Listen, Learn, Respond

Many successful brands (if not all) use Twitter to gather real-time intelligence on their direct competitors, to benefit from instant feedback on how their brands are being perceived by the market, and also to gain important data for optimizing and scaling their marketing campaigns.

“Social listening is not a new trend. By approaching this productive strategy, you can “listen” and learn what your Twitter community and fanbase talks about, you can understand how most people look at your brand, and you can gain significant and important data that can be leveraged to improve the performance of your brand.” – Michael Fax, Marketing Manager at EssayOnTime.

Here are some of the things you should pay attention to:

  • Your brand’s services’/products’ name. (plus the misspellings)
  • Your brand’s name (plus the misspellings)
  • Your direct competitors’ name, products, and services (plus the misspellings)
  • Brand taglines (slogans)
  • Campaign keywords
  • Industry keywords (buzzwords)

There are many tools that can help you keep track of all these elements: Twitter Advanced Search, Social Mention, Hootsuite, TweetReach, and several others. Choose the one that fits your business needs best and start improving your social listening performance immediately!

4.   Develop a Content Plan

Your content schedule should never be chaotic. To keep your fans engaged, you’ll need to diversify your content calendar. By leveraging Twitter tools, you can automate the posting of your content by scheduling your updates and allowing the software to do the rest of the work. Here’s an example of an effective content planning/scheduling:

  • Monday – spotlight popular topics within the industry
  • Tuesday – share “how-to” instructional posts
  • Wednesday – share “did you know” tips and tricks
  • Thursday – share behind-the-scenes pictures/videos of your business/team of employees
  • Friday – feature product discounts / special promotions

You don’t have to create all of this content. You can curate quality content from other people, mention their brand as you post the update, and reap almost the same benefits!

5.   Define and Measure Your KPIs

A great social media performance, no matter whether it’s Twitter, Facebook, or Instagram marketing, requires effective performance tracking. Leverage Twitter Analytics or any other social tool that features analytics solutions and keep your campaign on track!

Before you start measuring your brand’s performance on Twitter, you’ll need to establish the most relevant KPIs (key performance indicators). Here are some of the most common KPIs and metrics that you can track:

  • Reach – reflects the number of individuals who retweet or like your Twitter posts.
  • Traffic – represents the number of people who visit your site from Twitter
  • Follower growth – how many new Twitter followers you gain every month, week, or day
  • Conversions – how many website visitors that came from Twitter have subscribed to your email list/purchased your products
  • Follower engagement – how many Twitter followers engage with your regular updates

You can track all metrics, yet I highly suggest you stick to the most important ones. Don’t overcomplicate your analytics process. By keeping it simple, you’ll know exactly what you’ve done wrong, what can be improved, and what should be removed.

Takeaways

Twitter marketing isn’t as complicated as most people see it. There’s no rocket science involved and there are no complicated technicalities involved. Take advantage of the strategies listed above, promote your business on Twitter consistently, and measure your results. If you like what you see, keep leveraging this special traffic channel until you become its master!

Jacob Dillon is a professional writer and distinctive journalist from Sydney. Being passionate about what he does, Jacob likes to discuss stirring events as well as express his opinion about technological advancements and evolution of society. Find Jacob on Twitter and Facebook.

 

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October 28, 2018 at 07:41PM
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What are the best online tools/courses for social media marketing? - learn more here: https://t.co/j2cExRDbGO #marketing


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October 28, 2018 at 06:53PM
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Anyone here get a bonus based on results for obtaining leads? (SEM/SEO/CRO) - learn more here: https://t.co/j2cExRDbGO #marketing


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October 28, 2018 at 04:23PM
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